Monday, April 23, 2007

Lorem Ipsum

Thanks to the link posted in the comments section of yesterday's post by ChicagoLady, I was able to find this information on the meaning - or, rather, reason for - the text I asked about yesterday.

In publishing and graphic design, lorem ipsum (or simply lipsum) is standard placeholder text used to demonstrate the graphic elements of a document or visual presentation, such as font, typography and layout. Lipsum also serves as placeholder text in mock-ups of visual design projects before the actual words are inserted into the finished product. When used in this manner, lipsum is also called greeking.

Even though using "lorem ipsum" often arouses curiosity due to its resemblance to classical Latin, it is not intended to have meaning. Where text is visible in a document, people tend to focus on the textual content rather than upon overall presentation, so publishers use lorem ipsum when displaying a typeface or design in order to direct the focus to presentation. "Lorem ipsum" also approximates a typical distribution of letters in English, which helps to shift the focus to presentation.

The most common lorem ipsum text reads as follows:

Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur. Excepteur sint occaecat cupidatat non proident, sunt in culpa qui officia deserunt mollit anim id est laborum.

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